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Bick, Julie The Microsoft Edge: Insider Strategies for Building Success
New York, New York, U.S.A. Pocket Books 1999 0671034138 / 9780671034139 Hard Cover Fine Fine
Like-new copy. Appears unread. Stated First Printing (November 1999) - NO remainder marks or price clippings. Tight spine - Bright pages. NO writing, marks or tears inside book. 172 pages. - From the Publisher Behind the scenes at Microsoft, some of the nation's most savvy and successful managers are at work every day. How can their innovative perspectives and daily practices help guide your own journey on the road to success? Microsoft veteran Julie Bick reveals these insider strategies, in this book packed with on-the-job insights and practical techniques. Here are the lessons and secrets that can give you the edge in any industry. From The Critics Library Journal What are the secrets of Microsoft's success? Bick, who has worked at Microsoft as marketer, new-product planner, and manager, has written a follow-up to her All I Really Need To Know in Business I Learned at Microsoft. The earlier work stressed the "personal side of business," including how to be a good supervisor and do well on the job. The new book focuses on the "business side of business," discussing successful strategies for doing business on the web, hiring (and keeping) the best employees, launching new products, and working with partners (e.g., co-workers, the press, dealers, service agencies). Bick has also drawn on case studies of her colleagues, 40 company managers. This practical guide to proven management and marketing techniques also provides insight into the inner workings of Microsoft and is an important addition to collections on that company and on management and marketing. Recommended for public and academic library business collections.--Lucy T. Heckman, St. John's Univ. Lib., Jamaica, NY Copyright 1999 Cahners Business Information
Price:
5.00 USD
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