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Matthias, Rebecca Motherswork: How a Young Mother Started a Business on a Shoestring and Built It into a Multi-Million Dollar Company
New York, New York, U.S.A. Doubleday 1999 0385495900 / 9780385495905 Hard Cover Fine Fine
Near-new condition. NO remainder marks or price clippings. Tight spine, bright pages. NO writing, marks or tears inside book. 271 pages. From Library Journal Some 18 years ago, Matthias launched a mail-order business selling professional maternity clothes, and the response was staggering. Today MothersWork, which oversees 620 retail outlets like Mimi Maternity, Motherhood, and A Pea in the Pod, is a multimillion-dollar maternity clothing empire. Here, Matthias offers advice to other entrepreneurs about the process of building and growing a company. She explains how to research an idea, how to test market and raise money, and how to handle employees, taxes, bankers, and franchising. This "three-dimensional blueprint" for how to build a company and eventually take it public is inspirational reading for students, entrepreneurs, and small business managers.ASusan C. Awe, Univ. of New Mexico Lib., Albuquerque Copyright 1999 Reed Business Information, Inc. From Booklist Almost every how-I-made-it story from an entrepreneur seems to avoid mentioning major mistakes and missteps. Not so Matthias' story of her maternity clothing empire; she cheerfully admits she couldn't distinguish a business plan from a marker when started. This is the tale of beginning with $10,000, an idea, the energy to see it through, and the guts to confess to errors. In fact, every chapter details at least one mistake and how to fix it; a close-call warehouse fire, for instance, taught her and her husband-partner the value of insurance adjustors. Every chapter is followed by a minilesson on the right way; that same conflagration is succeeded by a couple of pages on anticipating and handling disasters. Her three main rules are think big, focus, and never give up. Written intelligently by a woman of great common sense who, thankfully, is not graced by a Pollyannaish attitude. Barbara Jacobs
Price:
4.50 USD
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